Question 1

What does Entity Level Authority do?

Accepted Answer

Entity Level Authority audits how AI search systems — ChatGPT, Perplexity, Google AI Overviews, and Claude — discover, interpret, and cite a website. Each audit produces a visibility score across seven dimensions (crawler access, LLM discoverability, citability, platform readiness, content quality, technical foundations, and structured data) plus a remediation plan tailored to the site's stack. The service is built for plaintiff trial law firms and other professional service businesses where AI-driven referrals increasingly shape inbound demand.

Question 2

How is an AI Search Visibility Audit different from SEO?

Accepted Answer

Traditional SEO optimizes for ranked link results in Google search. AI Search Visibility optimizes for whether AI systems can read a site at all, understand what it offers, and cite it as a source when answering user questions. The two overlap in fundamentals (HTTPS, mobile, canonicals) but diverge on what matters most: AI systems prioritize structured data, llms.txt files, server-rendered content, and machine-readable entity signals that traditional SEO has historically treated as optional.

Question 3

Who is Entity Level Authority for?

Accepted Answer

Entity Level Authority works primarily with plaintiff trial law firms based in the United States, with additional engagements in other professional service categories. The common thread is firms whose prospective clients increasingly start with an AI assistant rather than a Google search, and whose competitors are not yet optimizing for that shift.

Question 4

How do I get an audit?

Accepted Answer

Plaintiff law firms request an AI Search Visibility Audit at entitylevelauthority.com/ai-search-visibility-audit. All other engagements must contact ELA for a customized audit designed around their industry objective. The audit runs against the live site and returns a scored report plus a prioritized remediation plan within a defined turnaround window.

Question 5

Where is Entity Level Authority based?

Accepted Answer

Entity Level Authority is based in Ventura, California, and serves clients nationally across the United States. It was founded in 2025 by Paul Joseph Bruemmer.